About Us

Redefining Agriculture with Innovation and Impact

Our Story Image

Our Story

Fassal.ai was born out of real struggles faced by farmers across Pakistan. From long days in the fields to unfair prices at the mandi, we listened to countless stories of frustration and missed opportunities. Many farmers still rely on outdated practices, lack access to reliable data, and are forced to sell their produce through middlemen at throwaway rates. That’s where Fassal.ai stepped in — not just as a tech platform, but as a partner. By combining local knowledge with smart technology, we’re helping farmers take control of their crops, connect directly with buyers, and build a fairer, more transparent agricultural economy.

Our Vision

To be the leading agri-intelligence platform that creates equal access to markets for every farmer, demonstrating sustainable livelihoods.

Our Mission

To revolutionize agriculture through smart tools, direct market access, and an inclusive ecosystem where farmers and buyers thrive together.

Meet Our Team

Saad Hassan

Saad Hassan

Founder & CEO

Passionate about agri-tech innovation using AI and smart systems.

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Dr. Sania Sarfraz

Dr. Sania Sarfraz

Co-Founder & CMO

Expert in agricultural research and sustainable farming practices.

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Saba Akram

Saba Akram

Co-Founder & CTO

Focused on farmer engagement and digital community building.

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